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Business Intelligence (BI)


Business Intelligence (BI) is a technology that uses data analysis and information management to optimize business decision-making processes. BI systems collect and process large amounts of data from various sources and convert them into actionable insights. These insights help companies to identify market trends, improve customer satisfaction and increase efficiency.

By using BI, organizations can make informed decisions, improve their strategic planning and ultimately strengthen their competitiveness. Modern BI offers not only static reports, but also interactive dashboards and real-time analytics that enable adaptive and proactive business management.

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